Using Mobile-Readiness to Get Found on Google Every so often, Google tweaks and refines how they return web pages in response to a search query. Google continuously assesses their search algorithms to make sure the results they provide are the most useful they can be...
Understanding Mobile Marketing Without a doubt, the world has gone mobile. People everywhere rely on their mobile devices—smartphones and tablets—to shop, for entertainment, for conducting business, for learning and information, for communicating, and much more. As...
How Internal Links Improve Your Site’s SEO Web developers, marketers, and business owners understand the importance of search engine optimization – SEO – for ranking a website high on search engine results pages. There are many ways to improve SEO, from...
Clearing up the Misconceptions around PPC Have you considered using Google or Bing pay-per-click – PPC – to market your business online but are concerned PPC won’t work for you? Perhaps you’re already using PPC but feel you’re not getting the hoped-for results and are...
How Blogging Can Work for You The term blog derives from the word weblog, which originally referred to a personal online journal in which a writer documented activity, reflections, thoughts, etc. Over time, the word weblog shortened to blog, and the meaning expanded...
