Matgen Property Solutions
the challenge
We are not your average local handyman company.
Matgen Property Solutions can handle any project you bring our way. From small jobs, like changing locks, to large-scale jobs such as bathroom renovations and masonry projects. Whether you need carpentry or masonry to electrical and plumbing – Matgen Property Solutions can handle it all! No job is too big. No project too small for Matgen Property Solutions.
How do you build a brand and online presence for a local handyman competing with larger companies and build trust, that any job can be handled? How do show the variety of work and decades for homebuilding qualifies a one person company for anything you need for your home. You choose Perfexion, Inc.
Our visual expression allowed Shelby Financial Corporation to honor its commitment to integrity while showcasing its vibrant identity built on exceptional service to their clients.
Challenge:
Our challenge was clear: help a local handyman effectively communicate how his decades of experience and deep knowledge in all aspects of homebuilding, maintenance, and repair could be utilized for any project a homeowner needs. Outside communicating Matgen Property Solutions capabilities, the website needed to convey trust while highlighting the breadth of services offered.
Matgen Property Solutions chose Perfexion, Inc. to take up the challenge.
Start checking those “To-Dos” off your list.
Matgen Property Solution is not your average local handyman company.
Whether you need Carpentry or Masonry to Electrical and Plumbing – Matgen Property Solutions can handle any project you bring their way. From small jobs, like changing locks, to large-scale jobs such as bathroom renovations and masonry projects; Matgen Property Solutions can handle it all.
We worked with the client to align Matgen Property Solutions capabilities with what homeowners search for by performing an in-depth SEO assessment, while visually bringing projects to life on the website, creating a successful redesign and targeted implementation.
We did an in-depth analysis of competitive websites in the handyman landscape, that needed to compete with plumbers, masonry, electrical contractors, and carpenters. We assessed the geographic area, trends in presentation based on homeowners preferences, and leveraged the right design aspects to reach the target audience.
Matgen Property Solutions believes in working on each project as if it was his own home, taking care and attention to get it done right, the first time. Whether you need carpentry, masonry, electrical work or plumbing – Matgen Property Solutions can handle it all! No job is too big or too small. Gene
The branding and visual identity needed to highlight this, by showcasing how the company can provide homeowner solutions to any maintenance or repair by leveraging decades of homebuilding experience.
Rebranding and Marketing Deliverables
Showcase Matgen Propery Solutions provides its clients with all the benefits of working with a larger construction company, with the individualized attention a local handyman can provide.
We produced the following deliverables:
- New Branding, Logo, and Icons Highlighting Capabilities and Services
- Competitive marketing analysis and strategy
- SEO Initiatives
- Comprehensive copywriting for the website
- Google My Business and Local Search Campaigns
- Integrated Reviews and Homeowner Messaging
Our partnership with the company continues into 2024 and beyond as we continue to find more ways for the brand to help achieve its business goals.