AI AEO FAQs
Q: What is Answer Engine Optimization (AEO)?
A: Answer Engine Optimization (AEO) is the practice of optimizing your website and brand presence so AI-driven platforms like ChatGPT, Perplexity, Gemini, Claude, and Copilot can accurately interpret your expertise and confidently cite your business in responses. Instead of competing only for blue-link rankings, AEO positions your brand to become the answer—recommended, referenced, and trusted in AI-generated summaries.
Q: What is the difference between AI Search Engine Optimization and traditional SEO?
A: Traditional SEO focuses on ranking web pages in search engines. AI Search Engine Optimization focuses on improving how AI platforms understand, summarize, and cite your content. The work overlaps—technical SEO and content quality still matter—but AEO adds structured data, entity authority, answer formatting, and citation readiness so your site becomes a reliable source for AI answers.
Q: How do we get our business mentioned in ChatGPT or Perplexity?
A: We improve the inputs that influence AI answers: entity clarity, authoritative topical coverage, structured Q&A content, consistent brand signals across the web, and technical formatting that makes information easy to extract. For Perplexity specifically, citation-readiness matters—clear sources, strong topical pages, and consistent references increase your likelihood of being linked and cited.
Q: Does AEO help with Google’s AI Overviews and Gemini-driven results?
A: Yes. AEO strengthens your ability to appear inside AI-driven search experiences by improving relevance, clarity, and authority. Google’s Gemini-powered surfaces and AI Overviews heavily rely on high-trust sources, structured content, and clear entity signals. AEO helps align your site with the way these systems pull, evaluate, and summarize information.
Q: What platforms do AEO services optimize for?
A: Perfexion optimizes AI visibility across ChatGPT, Perplexity, Gemini, Claude, and Copilot. Our approach prioritizes the common signals these platforms reward: trusted entities, structured content, clear service definitions, strong topical authority, and consistent supporting web signals.
Q: What is Generative Engine Optimization (GEO) and how does it relate to AEO?
A: Generative Engine Optimization (GEO) is closely aligned with AEO. Both aim to increase visibility inside AI-generated responses. GEO is often used to describe optimization for generative search experiences, while AEO emphasizes being chosen as the answer. Perfexion structures campaigns to support both outcomes: citations and recommendations in AI answers.
Q: How long does it take to see results from AI Search Optimization?
A: Visibility improvements typically occur in phases. Early wins come from technical readiness (schema, page structure, internal linking) and creation of answer-ready content. Larger gains build as authority strengthens and AI systems repeatedly encounter consistent, high-quality signals. In competitive Philadelphia markets, momentum builds faster when AEO is paired with strong local SEO signals.
Q: Do AEO services work for local businesses in Philadelphia and King of Prussia?
A: Yes. Local AEO combines answer-engine optimization with location relevance. We build service pages and Q&A content designed to surface for Philadelphia-area intent queries (“best [service] near me”, “[service] King of Prussia”) while strengthening brand authority so AI systems cite your business as a trusted local provider.
Q: What content formats work best for Answer Engine Optimization?
A: AI platforms prefer content that is structured, explicit, and easy to summarize: concise definitions, step-by-step processes, comparison pages, FAQs, service deliverables, pricing guidance, and locally relevant examples. We create pages that answer real buyer questions using semantic headings that AI models can interpret correctly.
Q: What is entity SEO and why is it critical for AEO?
A: Entity SEO strengthens how search engines and AI systems understand your business as a real organization. This includes consistent NAP, brand descriptions, schema markup, authoritative mentions, and topic associations. Strong entities are easier for AI platforms to trust, reference, and recommend—especially in competitive categories.
Q: Will AEO replace SEO?
A: AEO expands SEO—it does not replace it. High rankings still matter, but modern search behavior increasingly includes AI-driven recommendations. The best performance comes from combining both: traditional SEO to win discovery, and AEO to win citations and answers.
Q: What does an AEO engagement with Perfexion include?
A: Perfexion AEO engagements typically include: AI visibility audit, entity and schema implementation, answer-engine content strategy, new page creation (service + supporting clusters), internal linking architecture, citation-readiness improvements, and ongoing optimization based on how AI platforms surface your brand.